After $2 million in anti-NITC advertising…public still supports the NITC project

Gongwer News Service


Asked who should build a new international bridge between Detroit and Windsor, Ontario, people across the state were split, according to the results of a poll released Wednesday.

Asked if they would prefer to see the publicly-owned bridge, called the New International Trade Crossing by Governor Rick Snyder, or a privately financed bridge next to the Ambassador Bridge, 35 percent of those polled favored the NITC and 31 percent favored a new bridge built by the Ambassador Bridge.

T.J. Bucholz of Lambert, Edwards & Associates called the results a statistical dead-heat since the results fall within the margin of error.

The poll was commissioned by Lambert, Edwards and the Perricone Group, and conducted by Denno Research. The poll was done of 600 residents who were questioned June 16 and June 17. The margin of error is plus or minus 4 percentage points.

Another 15 percent of the respondents said they were unsure, 8 percent didn’t know and the rest proposed another unspecified option.

On a partisan split, just 25 percent of those identifying themselves as Democrats backed the new Ambassador concept while 35 percent supported the NITC. Among Republicans, 37 percent supported the Ambassador concept while 33 percent supported the NITC.

Residents of Wayne County backed the NITC 49 percent to 20 percent for the Ambassador, while Detroit residents supported the Ambassador concept at 31 percent with 28 percent supporting the NITC.

Mr. Bucholz said the results indicate that supporters of either bridge will continue their effort to win over legislators.

The Senate has delayed action on legislation to allow for construction of the NITC until at least the fall. And a hearing that had been scheduled for Wednesday to hear from more supporters of the bridge on SB 410 and SB 411 was canceled.